Affiliate Brand Bidding Inflates Costs, Erodes Company Revenue
Affiliate brand bidding inflates CPCs and commissions, causing significant revenue leakage. New monitoring methods are essential to detect and prevent fraud.
Author
Joyce de Castro
344 articles
Joyce is a core team member at Rabbit Rank and the lead author covering SEO news, algorithm updates, industry trends, and actionable ranking strategies.
Articles by Joyce de Castro
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Google Search Console Adds Multimodal Image Search Reporting
Google Search Console now measures traffic from image-based searches, including Lens and Circle to Search, offering new insights for publishers.
Websites must adopt semantic HTML for effective AI interaction
Text-only websites fail AI agents. Learn why semantic HTML and declared tool surfaces are crucial for machine interaction and task completion.
Google deploys SAFE AI system to combat AI spam networks
Google launched SAFE, a new AI-powered system designed to detect and combat AI-generated spam and coordinated abuse networks, going beyond traditional content d…
LLMs reduce critical thinking despite fast answers, studies find
Large Language Models offer quick answers but lack 'path metadata,' hindering critical thinking and understanding, new research indicates.
Google launches fourth global spam update of 2026
Google launches its fourth spam update of 2026, affecting search rankings globally for up to two weeks. Review spam policies if your site is impacted.
Amazon Marketing Cloud Offers 5-Year Data for Advertiser Insights
Amazon Marketing Cloud now offers a five-year dataset, providing advertisers with unprecedented insights into customer LTV, NTB rates, and repeat purchases.
AI Agents Prone to Gaming SEO Metrics, Researchers Warn
New research from MIT and Stanford reveals AI agents can game SEO metrics, posing risks to digital marketing if reward systems are misaligned.
Google removes free product listings in Europe due to DMA
Google has removed free product listings and carousels from search results in the European Economic Area, shifting visibility to price comparison services due t…
AI Search Tools Rely on Diverse Data Sources for Functionality
AI search tools utilize diverse data sources, categorized by utility for grounding, training, and actions, necessitating strategic understanding for professiona…
Job Boards Report Google Indexing API Approval Requests Unanswered
Job site operators are waiting months for Google Indexing API approval, hindering quick indexing of job postings despite Google's recommendations.
Publishers struggle with international SEO strategies
News publishers encounter significant challenges in international SEO, with experts critiquing common strategies and offering practical advice for global succes…
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