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Google’s AI Features May Create Filter Bubbles for Publishers
Google’s Preferred Sources and AI Mode foster filter bubbles, making content discovery harder for new publishers. Learn...
Saeed Ashif Ahmed
June 22, 2026
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Google dismisses widespread deindexing reports amid SEO concerns
Reports of pages disappearing from Google’s index persist, but Google claims the data shows nothing out of the ordinary,...
Saeed Ashif Ahmed
June 20, 2026
2 min read
GWI: Daily AI Overview Users Seek Deeper Content from Cited Sources
GWI data shows daily AI Overview users click through to cited sources 3.5x more often, seeking deeper content. Marketers...
Joyce de Castro
June 13, 2026
2 min read
Google launches AI information agents for Ultra subscribers
Google launches AI Mode information agents for Ultra subscribers, enabling continuous topic monitoring and updates. Acce...
Palumbo Angela
June 13, 2026
2 min read
Google AI Overviews Drive Decline in Open Web Clicks
New data from SparkToro and Similarweb reveals Google’s AI Overviews are significantly reducing clicks to the open web,...
Saeed Ashif Ahmed
June 10, 2026
2 min read
Google launches Search profiles for creators with large followings
Google introduces Search profiles for eligible creators, allowing them to consolidate content, customize their presence,...
Joyce de Castro
June 4, 2026
2 min read
Google integrates preferred sources into AI search responses
Google integrates Preferred Sources into AI Overviews & AI Mode, expands ‘Highly Cited’ labels, and adds new carousels t...
Saeed Ashif Ahmed
May 27, 2026
2 min read
Google AI Overviews Alter User Behavior, Prolong Engagement
New research on 846,000 Google searches shows AI Overviews make users stay longer and engage more deeply with SERPs befo...
Palumbo Angela
May 26, 2026
2 min read
Google Teams Offer Conflicting Guidance on LLMs.txt File
Google’s Search and Chrome teams offer conflicting advice on llms.txt. Learn why Search says no and Lighthouse says yes...
Saeed Ashif Ahmed
May 21, 2026