Google Gemini adds UTM parameters to outbound links
Google Gemini now includes UTM parameters in its links, allowing webmasters to finally measure AI-driven traffic previou...
Palumbo Angela
October 3, 2026
Google Gemini now includes UTM parameters in its links, allowing webmasters to finally measure AI-driven traffic previou...
Palumbo Angela
October 3, 2026
Google Analytics 4’s native AI Assistant channel undercounts AI traffic due to fragmentation, requiring custom configura...
Palumbo Angela
July 15, 2026
New SE Ranking data reveals Claude as the fastest-growing AI traffic source, with a 386% increase in referrals from Janu...
Joyce de Castro
June 10, 2026
Adobe’s Q2 2026 report reveals AI-referred traffic now converts 42% better for US retailers, a dramatic reversal in 12 m...
Joyce de Castro
May 13, 2026