1 min read
Google delays automatic DSA to AI Max migration to Feb. 2027
Google has extended the automatic transition deadline for Dynamic Search Ads (DSA) to AI Max for Search from Sept 2026 t...
Palumbo Angela
June 13, 2026
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2 min read
Google to Consolidate Display Campaigns into Demand Gen by 2027
Google is consolidating Display Network campaigns into Demand Gen, starting June 2026. Learn what this means for adverti...
Saeed Ashif Ahmed
May 26, 2026
2 min read
Unilever taps AI for influencer network; DAIVID, ADIN.AI partner
Unilever’s 300,000-influencer AI content network faces evaluation challenges. New AI platforms like DAIVID and ADIN.AI o...
Saeed Ashif Ahmed
May 20, 2026
2 min read
Google alters AI search term reporting, raising advertiser concerns
Google quietly updated Google Ads reporting for AI queries, showing interpreted user intent instead of exact terms, rais...
Joyce de Castro
May 13, 2026
2 min read
Google Ads Imposes New Data Retention Limits by Mid-2026
Google Ads is implementing new data retention limits for historical performance data, affecting access via interface and...
Saeed Ashif Ahmed
May 11, 2026
2 min read
AI advancements make Google keywords obsolete, co-creator says
The co-creator of Google’s keyword system explained why keywords are becoming obsolete due to AI and intent-based target...
Palumbo Angela
May 11, 2026
2 min read
Google promotes AI creative tools for brand differentiation in ads
Google addresses concerns about generic AI creative, promoting tools for advertisers to maintain brand differentiation a...
Palumbo Angela
May 7, 2026
2 min read
OpenAI launches self-serve ad manager for ChatGPT in U.S.
OpenAI introduces a self-serve Ads Manager for ChatGPT, featuring CPC bidding and enhanced conversion measurement, openi...
Saeed Ashif Ahmed
May 6, 2026