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ChatGPT Access Cuts Traditional Search by 9%, Shifts Web Traffic
New research shows ChatGPT’s wider access led to a 9.4% drop in traditional search queries and a shift in referral traff...
Joyce de Castro
July 13, 2026
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The SEO Insights Blog
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Google Ads to Mandate AI Content Disclosure for Advertisers
Google Ads now requires advertisers to disclose the use of generative AI in ads. Learn about the new transparency labels...
Palumbo Angela
July 13, 2026
2 min read
AI, Search Shifts Drive Publishers to Individual Creators
AI and changing search behaviors have killed evergreen content. Individual creators, direct audiences, and unique expert...
Palumbo Angela
July 13, 2026
2 min read
US Lags in AI Search Trust, Presenting SEO Opportunity
A YouGov survey reveals only 28% of Americans trust AI search, the lowest globally. This gap presents a significant SEO...
Joyce de Castro
July 13, 2026
2 min read
Businesses face complex AI agent standards landscape
Emerging AI agent standards like MCP, A2A, ARD, and UCP present challenges for businesses seeking to integrate AI, requi...
Saeed Ashif Ahmed
July 13, 2026
2 min read
Google: Two Weeks to Re-evaluate Duplicate Content After Fixes
Google clarifies that it can take up to two weeks for pages to exit duplicate clusters after content corrections, impact...
Palumbo Angela
July 13, 2026
2 min read
Chrome warns WebMCP tools pose AI agent hijacking risk
Chrome warns that WebMCP tools can hijack AI agents. Websites must implement security measures like untrustedContentHint...
Joyce de Castro
July 12, 2026
2 min read
AI Visibility Rankings Unreliable, New Research Finds
New research from IQRush reveals AI visibility rankings are often statistical noise. Learn how to determine when ranking...
Saeed Ashif Ahmed
July 11, 2026
2 min read
WordPress releases 7.0.1 update with 31 bug fixes
WordPress 7.0.1 is out with 31 bug fixes, including PHP 8.5 compatibility and a fix for the wp_kses() security-related f...
Palumbo Angela
July 10, 2026