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Filtering by Tag: SERP Engagement

800,000 Google Search Sessions Show How Users Pause, Scroll, And Reconsider Before Clicking

Google AI Overviews Alter User Behavior, Prolong Engagement

New research on 846,000 Google searches shows AI Overviews make users stay longer and engage more deeply with SERPs befo...

Palumbo Angela

May 26, 2026