Cristiano Ronaldo was identified as the world’s most influential social media individual, accumulating 877.3 million followers across major platforms, according to a recent analysis.
The ranking of the top 30 global social media influencers highlights their extensive cross-platform reach and impact, combining follower counts from YouTube, Instagram, TikTok, and X, formerly known as Twitter.
MrBeast secured the second position with 784.4 million followers, primarily driven by his significant presence on YouTube, Search Engine Journal reported.
Singer Selena Gomez ranked third globally, amassing 560.6 million followers across the measured platforms.
Footballer Lionel Messi placed fourth with 522.1 million followers, despite his activity being limited to only two of the major platforms included in the analysis.
The list encompasses a diverse array of influencers from various categories, including Sport, Content Creator, Music, Entertainment, Politics, and Business.
Other prominent figures in the top 10 included Kylie Jenner, Justin Bieber, Dwayne Johnson, Ariana Grande, Taylor Swift, and Kim Kardashian.
The analysis, which utilized data compiled by Google Lyria, aimed to provide a clear picture of the digital influence wielded by these global personalities.
Neymar Jr, Beyoncé, Virat Kohli, and Katy Perry also featured prominently within the top 15 of the global ranking.
The study showed the increasing importance of multi-platform engagement for maintaining and expanding a global digital footprint.
Source: Search Engine Journal
