Google Details PDF Indexing, Ranking for Search and AI
Google's John Mueller and Martin Splitt detailed how PDFs are converted to HTML for indexing, how links work, and size limits, offering key SEO insights.
The Rabbit Rank blog
Keep up with search.
SEO news, how-to guides, link building articles and opinion pieces. 1,100+ posts, organized by topic.
All articles
-
Shopify AI tools hindered by merchant site markup deficiencies
An audit of 122 Shopify stores reveals that while Shopify provides robust AI agent tools, merchant sites often lack the semantic markup needed for effective AI.
Google algorithm shifts favor brand trust over traditional SEO
Google's algorithm changes are forcing a fundamental shift in digital marketing, prioritizing brand trust and audience engagement over traditional SEO tactics.
Google launches ‘Non-Canonical Cabinet’ for technical SEO
Google's new YouTube series, 'The Non-Canonical Cabinet,' features Gary Illyes and Cherry Prommawin discussing edge-case technical SEO questions.
Google Ads rolls out new channel prioritization, budget tools
Google Ads introduces new Channel Prioritization and Budget Allocation features, offering advertisers more control over spending across its ad networks.
Ronaldo Tops Social Media Influencer List With 877 Million Followers
Cristiano Ronaldo is the world's most influential social media personality, leading a list of 30 top influencers by combined followers across major platforms.
Google releases Gemini 4 Argon AI to Pro, Ultra subscribers
Google's Gemini 4 Argon AI model is now available for Google AI Pro and Ultra subscribers, developers, and enterprises, offering enhanced multi-step task and co…
SEO Experiments Often Fail Due to Lack of Scientific Rigor
SEO experiments frequently fail to produce useful insights because they neglect scientific principles, leading to unreliable results and poor decision-making.
AI Brand Presence Low Correlation with Citations, Study Finds
Pierre Sauvé's study reveals low correlation between brand presence in AI models and citation rates, highlighting the instability of LLM outputs.
AI Chatbot Recommendations Vary by Query Language, Research Finds
AI chatbot brand recommendations are significantly influenced by query language, impacting global marketing and visibility strategies, new research indicates.
Google: Site Migrations Can Exceed Four Months, Analyst Says
John Mueller explained why Google site migrations can take over four months and offered advice to prevent issues after a problematic migration report.
Google Domain Migrations Pose Long-Term SEO Challenges
Google domain migrations can take over a year, causing SEO issues, re-indexing old domains, and traffic loss, requiring careful Search Console configuration.
Need links for your own site?
Guest posts from $59, link insertions from $45, or a managed plan from $269/mo.