Google Search Console Update Masks AI Click Loss, Trains AI
Google's Search Console update is analyzed as a strategy to mask AI-driven click loss and leverage creators for AI training, redefining success metrics for bran…
Author
Joyce de Castro
386 articles
Joyce is a core team member at Rabbit Rank and the lead author covering SEO news, algorithm updates, industry trends, and actionable ranking strategies.
Articles by Joyce de Castro
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Google patent suggests ranking content by ‘information gain score’
A Google patent, recently extended, suggests the company may evaluate and rank unique content based on an 'information gain score,' impacting SEO and publishers…
Google: No SEO Penalty for Long A/B Tests, But Indexing May Vary
John Mueller clarifies that long-term A/B testing won't incur an SEO penalty, but warns about potential indexing uncertainty for varying content.
CFOs Prioritize Revenue, Profitability in PPC Reporting
CFOs prioritize PPC metrics like CPA, CAC, ROAS, and LTV to assess revenue and profitability, requiring clear conversion tracking and shared goals.
TikTok to Enhance AI Spam Detection, Joins C2PA Steering Committee
TikTok is testing new AI-generated spam detection in politics, finance, and health, and joins the C2PA committee to boost content authenticity.
Musicians urged to use SEO for discoverability, career growth
SEO is vital for musicians to get found online, convert listeners into fans, and boost streams, according to industry experts.
AI Reshapes Google Ads, Demands Data Quality From Advertisers
Agentic commerce and AI are reshaping Google Ads, causing fewer impressions and a new focus on data quality and confidence for brands to appear on AI-generated…
ChatGPT Access Cuts Traditional Search by 9%, Shifts Web Traffic
New research shows ChatGPT's wider access led to a 9.4% drop in traditional search queries and a shift in referral traffic from ad-supported sites.
US Lags in AI Search Trust, Presenting SEO Opportunity
A YouGov survey reveals only 28% of Americans trust AI search, the lowest globally. This gap presents a significant SEO opportunity for brands.
Chrome warns WebMCP tools pose AI agent hijacking risk
Chrome warns that WebMCP tools can hijack AI agents. Websites must implement security measures like untrustedContentHint to protect against malicious manifests.
Google: Content Fixes May Take Two Weeks for Search Re-evaluation
Google updated its canonicalization guide, stating content fixes can take up to two weeks to register in Search, impacting SEO strategies.
AI search visibility shifts to paid, brands face urgency
Shane Tepper of Resonate Labs warns that free AI citations are ending, likening it to Google's past SEO changes. Brands must act fast to build AI authority.
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