Perplexity AI uses 16-head classifier, fixed thresholds for queries
An analysis of Perplexity AI's live data stream reveals how its classifier, trust notes, and content optimization influence source selection for queries.
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Google updates OKF with five new trust signals for data verification
Google updated its Open Knowledge Format to version 0.2, introducing five new trust signals—Provenance, Trust, Freshness, Lifecycle, and Attestation—to boost da…
Google’s Mueller Urges Webmasters to Fix Product Metadata
Google's John Mueller advised webmasters to resolve conflicting product availability metadata rather than testing Google's resolution methods.
YouTube long-form video views surge, ad revenue drops by half
A Metricool report reveals YouTube long-form video views jumped 76%, but ad revenue per post fell by half, raising questions about monetization.
Google updates review guidelines, warns of manual penalties
Google introduces new rules for online reviews, banning fake or undisclosed incentivized content and warning of manual actions for non-compliance.
Google’s Illyes Undecided on Dynamic ‘unavailable_after’ Dates
Google's Gary Illyes expressed uncertainty on how 'unavailable_after' dates should be handled for dynamically renewed content, impacting SEO strategies.
AI Recognizes 96 Percent of Brands, Rarely Mentions Them in Queries
A new study by Victorious finds AI recognizes 96% of brands but mentions only a fraction in buyer research questions, posing a challenge for brand visibility.
Google: CMS-generated internal URLs do not harm SEO rankings
John Mueller of Google clarifies that automatically generated internal URLs from CMS platforms like Squarespace do not affect SEO. Learn why to ignore them.
Publishers Risk Losing Visibility in Google AI Overviews
Publishers opting out of Google's AI features risk losing prominent Top Stories placement within AI Overviews, according to NewzDash data.
Google reports revenue increase, negative cash flow amid AI pivot
Google's earnings call reveals a massive shift to AI, agentic search, and AGI development, with significant investments and new models like Gemini Flash-Lite.
AI-generated content ranks lower in Google, Ahrefs data shows
New Ahrefs data reveals AI-heavy pages still rank on Google, but generally lower, with fewer indexed. Quality remains key, not just AI use.
Judge rules against Google in web scraping case, cites DMCA limits
A federal judge ruled against Google in its DMCA case with SerpApi, affirming that public web content is fair game for automated scraping, impacting the future…
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