4 Steps to Rank #1 on Google in 2025: (an abstract from Nathan Gotch’s latest video)

97% of web pages get zero organic search traffic from Google. That means only the top 3% of websites are doing something different—something smarter.

So, what’s their secret?

In this post, I’ll break down the 4-Step SEO Blueprint from Nathan Gotch’s latest video, which has helped businesses grow organic traffic by 300% or more. If you want to rank #1 on Google in 2025, here’s what you need to do:

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1️⃣ Exploit Your Competitors’ SEO Weaknesses

Before creating content, you must analyze the competition. Here’s how:

✔️ Search your target keyword on Google
✔️ Study the top 5 competitors
✔️ Audit their SEO performance (title tags, meta descriptions, headings, first paragraph, etc.)
✔️ Use Rankability’s Content Optimizer to measure content relevance

💡 Key takeaway: If your competitors aren’t using exact-match keywords in titles or URLs, you can capitalize on this weakness and outrank them.

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2️⃣ Feed Google’s Machine with NLP-Optimized Content

Google is not just matching keywords—it’s using Natural Language Processing (NLP) to understand topic relevance.

Here’s how to make sure your page is optimized for Google’s AI:

🔹 Use Rankability to extract NLP topics from top competitors
🔹 Build an effective outline that covers all necessary topics
🔹 Use AI tools like ChatGPT to refine the structure (but keep a human touch in writing!)

💡 Key takeaway: Don’t just stuff keywords—focus on topic coverage and depth.

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3️⃣ Create an Addictive Page That Converts

Having high-ranking content is great, but if visitors leave without taking action, your rankings will drop.

Here’s how to make your page irresistible:

🎯 Above-the-fold matters: 80% of users only read the headline
🎯 Leverage social proof: Testimonials can increase conversions by 34%
🎯 Use logic + emotion: Appeal to both types of buyers
🎯 Engagement triggers: Add videos, calculators, and interactive tools

💡 Key takeaway: A page designed like a sales page converts better than a standard article.

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4️⃣ Force Google to Trust Your Website

If Google doesn’t trust your site, you won’t rank—no matter how great your content is.

Here’s how to build authority:

• Create content clusters: Answer “People Also Ask” questions
• Improve internal linking: Strengthen your page’s authority
• Develop link-worthy assets: Publish data-driven content that attracts backlinks
• Analyze competitor backlinks: Reverse-engineer their best link-building strategies

💡 Key takeaway: Google favors websites that demonstrate expertise and authority.

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Final Thoughts

Ranking #1 on Google isn’t about luck—it’s about strategy.

Use these 4 SEO pillars to build a powerful, high-ranking page:

• Analyze your competitors
• Use NLP for content optimization
• Create high-converting, engaging content
• Build trust through authority signals

The question is: Are you ready to dominate Google in 2025? 🚀

Let me know your thoughts in the comments! 👇